Focusing on social change, Terra Wholefoods offers premium grade organic turmeric from Fiji to international spice wholesalers and food manufacturers, while enriching the lives of Fijian grassroots farmers by supplying their uniquely pure and natural produce to the world.

The logo icon is configured in relation to the synthetic construction of a landscape. It encompasses the sun, the earth and agriculture, summarizing the space in which the products are produced, with union and respect for the environment. The lines in the icon as well as the font are easy on the eye, formed with simplicity and elegance, and the colors are crafted using a combination of neutral hues, vibrant shades and warm tones that come from nature.

The aim of the graphic system is to transmit sensations of freshness and maintining a close balance between humans and nature.

We provided messaging, brand strategy, website architecture, web design & development, and copywriting services for this project.

www.terrawholefoods.com

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For this project, we provided 2 logo and branding options to choose from